Beta

Limited application releases are an essential step to ensuring application quality, compliance, and acceptance. Yet, connecting actual application adoption and feature usage with early adopter feedback is often imprecise and unacceptably subjective. Only through reliable, process-driven analysis of actual usage can the full value of a beta program be realized and your investments protected. PreEmptive Solutions software evaluation services can show you - firsthand - exactly how your product is used, when it's used, who's using it, when they're using it, and where.

1) Discover your most valuable and sellable product features

Tracking prospect activity and feature usage of your product before it's released to the market enables you to fine-tune your product, making it more desirable to current and future clients.

2) Find out who your best prospects are

Once you know the demographics of your beta users, your sales staff can target those accounts whose behavior during the evaluation phase indicate credible interest.  Find out which industries or job functions can truly benefit from your products and services.

3) Streamline your organization's efforts to ensure optimal sales results

Having usage information at your fingertips helps your marketing team design effective sales tools and helps your sales team target qualified leads.  By knowing the who, what, where, when, how, and why of your product's usage, your organization can streamline its sales and marketing efforts, expending time and energy on prospects that yield results.