News
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.NET Rocks! Podcast 768: Mister Franklin Goes to Washington
.NET Rocks! Podcast: Mister Franklin Goes to Washington
Sebastian Holst, CMO of PreEmptive Solutions, joined Carl Franklin, host of the popular .NET Rocks! internet talk show. On Sunday, May 6th, Carl, Sebastian, and others went to Washington, DC for a Fyi-In at the Association for Competitive Technology (ACT) for the purpose of talking to US Senators and Representatives about issues around technology. Carl also talked to many of the developers and IT people who were attending these meetings, some of whom are regulars on .NET Rocks!
Listen to the Podcast or Download the MP3 here -
VS Live! Keynote: Developers Must Be Artists
Visual Studio Magazine covers the keynote from VS Live! NYC featuring PreEmptive Solutions CEO Gabriel Torok.
Visual Studio Live! Keynote: Developers Must Be Artists
Businesses are under pressure to respond much faster to customer requirements and competitive threats.
By Jeffrey Schwartz - 05/17/2012
The future is bright for skilled software developers, but they must become more adaptable to new forms of computing and be fluent in multiple programming environments. These requirements come amid a constantly changing industry that's now experiencing even more rapid changes.
As a result, developers need to start thinking more like artists rather than just scientists, said Gabriel Torok, CEO of PreEmptive Solutions. Torok gave the Wednesday keynote session called "The Developer of the Future" at the Visual Studio Live! conference, taking place this week in Brooklyn, N.Y. (The conference is produced by 1105 Media, the company that owns this Web site).
Joined by Justin Marks, Microsoft's senior product manager for the company's Team Foundation Server (TFS), the two outlined how developers must respond to these brisk shifts in computing, triggered by the consumerization of IT.
They said developers must also move beyond their core expertise even if their day jobs make that difficult. Furthermore, businesses are under pressure to respond much faster to customer requirements and competitive threats. Consequently, developers must be better able to exchange ideas with their line of business counterparts, including designers and those charged with bringing products and services to market.
Continue reading the full article from Visual Studio Magazine. -
PCWorld Mobile Data Privacy Is Terra Incognita to Users and Developers
From PCWorld.com, PreEmptive Solutions' CMO (and mobile apps developer) Sebastian Holst weighs in on the issue of mobile data privacy.
Mobile Data Privacy Is Terra Incognite to Users and Developers
by Cameron Scott, IDG News
President Obama's move Thursday to establish a so-called Privacy Bill of Rights for the Internet can be seen as the consolidation of decadelong efforts by disparate groups to improve privacy protections via countless browser add-ons, settings and privacy policies. But while it's possible to guard privacy on the desktop, the rapidly growing mobile space is still the Wild West, with an almost endless landscape of privacy pitfalls that challenge even the most vigilant consumer.
Today's mobile phones collect an enormous amount of personal data -- from the user's email address to his or her location, contact list, calendar and even photos -- and tether it to a single unique device ID number. One location-based photo-sharing app reportedly activated users' microphones to narrow down their location beyond what GPS data could provide. There is as yet very little to protect the valuable data on these most personal of devices.
The news this week that California will require mobile apps to post privacy policies was widely praised, but also underscored just how much of a free-for-all the space is now. A developer survey conducted by the Future of Privacy Forum found that 60 percent of all mobile apps don't even have a privacy policy that would notify consumers which of their data the apps access. A study by TrustE and Harris Interactive found that 95 percent of all apps lack a privacy policy.
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Runtime Intelligence for Windows Phone Service Change Scheduled for Dec. 9, 2011
Runtime Intelligence for Windows Phone Service Change Scheduled for Dec. 9, 2011
PreEmptive Solutions will be making material changes to its Runtime Intelligence for Windows Phone service on or after December 9, 2011.
While we do not have specific details at this time as to what these changes will be, this communication serves as the 60 day notice that we had committed to earlier this year (see the 3rd paragraph of our May announcement http://www.preemptive.com/news-events/press-releases/369).
Between now and December 9, 2011, there will be no change in the service and access to both the service and Dotfuscator for Windows Phone will not be interrupted.
Why are we making this announcement today?
Early last week, Microsoft notified PreEmptive that there would be no extension of the existing agreement beyond September 30, 2011. Mindful of our commitment to the development community to provide a minimum 60 day notice (a commitment we take seriously of course), PreEmptive Solutions will offer our software and service to the WP7 community at our own expense and at no charge for the next 60 days.
Is the system going away in December? Will this be a fee or advertising driven service? Great questions! At this point in time, we are exploring a number of business models that would permit our service to continue uninterrupted. You will be getting a survey in the next day or so - please take the time to tell us what's important to you.
Please contact Sebastian Holst at sebastian@preemptive.com with any questions or comments.
Thank you,
Sebastian Holst
CMO | PreEmptive Solutions -
Application Analytics: Why Is the Developer Always the Last to Know?
Application Analytics: Why Is the Developer Always the Last to Know?
A look at how software developers can use the integrated application analytics capabilities of Visual Studio 2010 to improve software quality.
Read the entire Visual Studio Magazine story at http://visualstudiomagazine.com/Articles/2011/07/01/pfven_App-Analytics.aspx?Page=1.
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1,300 WP7 Developers Speak
Runtime Intelligence for WP7 exceeds developer expectations: 87.1% of developers with apps on the marketplace indicate that Runtime Intelligence for Windows Phone either “set the WP7 platform apart from all other mobile platforms” or added “significant value.”
The following survey results are based upon the responses to a survey that was distributed to developers actively developing with PreEmptive Solutions Runtime Intelligence for Windows Phone. With a data set of roughly 1,300 and a response rate of 20%, this survey offers current view into the WP7 development community.
Respondents described themselves as follows:
Application Deployment
- 37.0% already have 1 or more apps in the marketplace
- 4.7% have submitted apps to the marketplace
- 24.6% scheduled apps for submission in next 4 weeks
- 33.6% said “other”
Developing on other mobile platforms:
27% of respondents also develop software for one or more mobile platforms in addition to WP7. Specifically,
- 19.5% say they also develop for Android
- 18.2% say they also develop for iPhone
- 4.1% say they also develop for RIM
- 1.4% say they also develop for Symbian
Continue reading the remainder of the survey results here.
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CMO Sebastian Holst Talks Nokia and WP7
PreEmptive Solutions CMO Sebastian Holst Talks Nokia and Windows Phone 7
Sebastian Holst discusses the partnership announcement between software giant Microsoft and Nokia, currently the world's largest manufacturer of mobile telephones.
Read the entire story at http://www.mobiledevmag.com/2011/02/preemptive-solutions-cmo-sebastian-holst-talks-nokia-and-windows-phone-7.
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eWeek.com PreEmptive Solutions Adds Analytics to Windows Phone 7 Applications
eWeek.com
PreEmptive Solutions Adds Analytics to Windows Phone 7 Applications
The combination of Runtime Intelligence and Windows Phone 7 offers developers and ISVs a ready-made Customer Experience Improvement program while providing existing and potential users with evidence to prioritize and justify application investments.
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Protection and Optimization for the Silverlight-Based Video-Player Application
Dark Reading
Protection and Optimization for the Silverlight-Based Video-Player Application
Dotfuscator from PreEmptive Solutions both protected and optimized the final Silverlight components. Dotfuscator hardened and pruned the video player’s executables to prevent tampering and reverse engineering and reduce video-player download time.
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Application Monitoring Comes To Microsoft's Open Source Hosting Site
Dark Reading
Application Monitoring Comes To Microsoft's Open Source Hosting Site
Runtime Intelligence Service will publish application and feature usage statistics for Microsoft's CodePlex. With the release of the latest version of the CodePlex site on May 6, 2010, developers can inject application monitoring technology into their applications using Dotfuscator' (either the Community Edition included with Microsoft Visual Studio 2010 or the commercial edition licensed by PreEmptive). The instrumented applications stream usage data to PreEmptive Solutions Runtime Intelligence Portal where it is then integrated into, and published by, the CodePlex website at www.codeplex.com.
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NBC Streams 4.4 Million Hours of Olympics Video, Delivers Midstream Ads
NBC
NBC Streams 4.4 Million Hours of Olympics Video, Delivers Midstream Ads
NBC chose Microsoft partners and technologies—featuring Microsoft Silverlight , the Silverlight Media Framework , and Internet Information Services (IIS) Media Services 3.0 technology running on Windows Server 2008—to create a platform for delivering online video programming supported by sophisticated ad support.
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eWeek.com Application Development PreEmptive Brings Application Monitoring to Microsoft`s CodePlex
eWeek.com
PreEmptive Brings Application Monitoring to Microsoft's CodePlex
In a May 12 announcement, PreEmptive said its Runtime Intelligence Service will publish application and feature usage statistics for Microsoft’s CodePlex open source hosting service. PreEmptive is a provider of technologies to measure, manage, and protect applications, such as Dotfuscator -- which is perhaps the company's best-known product.
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How Do I: Monitor Application and Feature Usage in Visual Studio 2010?
MSDN Visual Basic Developer Center
How Do I: Monitor Application and Feature Usage in Visual Studio 2010?
Do you know how your users are really using your applications? Do you want the insights that an easy and effective Customer Experience Improvement Program can provide? See how to quickly instrument your applications to track real world usage by leveraging the functionality included in Visual Studio 2010 with Dotfuscator. Learn how to implement session tracking to determine what applications have been executed, what versions of those applications, and for how long. Also learn how to implement feature usage tracking to determine what features are being used, in what sequence, and for how long.
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VS Partner Play: PreEmptive's Runtime Intelligence
Visual Studio Magazine
VS Partner Play: PreEmptive's Runtime IntelligencePreEmptive is at the Visual Studio 2010 launch event showing off the latest version of Runtime Intelligence, which is integrated into all flavors of Visual Studio 2010. The new version of Runtime Intelligence includes monitoring of Silverlight 4 applications, and also enables developers to configure analytics from within Microsoft Expression Blend 4 beta, via the Silverlight Analytics Framework.
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What's New in VS2010 and .NET 4?
DZone IT News
What's New in VS2010 and .NET 4?The Dotfuscator is a third-party tool bundled with Visual Studio 2010 that was originally designed to obscure .Net code. The obfuscation of .Net code is necessary to prevent decompilation by other parties. Along with this feature, the new Dotfuscator also includes Runtime Intelligence Support, which adds analytics support for your desktop application code. This lets developers log data (on a hosted portal or your own server) on how the application is being used. Along with tamper detection, developers can also use the Dotfuscator to set expiration dates for free application trials and subscriptions.
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PreEmptive Solutions Supports Visual Studio 2010
Enterprise Systems: Mainframe, Data Center, and High-End Server Solutions for IT
PreEmptive Solutions Supports Visual Studio 2010Application injection platform and runtime intelligence analytics endpoint combine to improve software quality, end-user satisfaction, and application security.
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Microsoft Launches Visual Studio 2010 .NET 4.0
SDTimes on the Web
Microsoft launches Visual Studio 2010, .NET 4.0Code instrumentation and runtime analytics are built into Visual Studio by PreEmptive Solutions. Dotfuscator Suite 2010, PreEmptive's commercial solution, extends those default capabilities with additional development time and runtime features, the elimination of instrumentation limits, customization options, and a repository for reporting. It also adds information from Microsoft's Windows Management Instrumentation layer.
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Coming to Azure Out of the Blue
SDTimes on the Web
Coming to Azure Out of the BlueMicrosoft hosts Azure in a series of "mega data centers" located around the world. PreEmptive Solutions makes software that instruments applications for analytics and performance evaluation. A limited set of PreEmptive's instrumentation capabilities is built into Visual Studio 2010; it also sells a commercial product.
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Silverlight at MIX10 New Framework Tracks Web Analytics
Redmond Developer News
Silverlight at MIX10: New Framework Tracks Web AnalyticsMicrosoft is announcing a Silverlight Analytics Framework at its MIX10 conference next week that goes beyond Web analytics to enable developers to use instrumentation to track usage patterns for Silverlight applications running in or out of the browser. The free, open source framework will be made available on Monday on CodePlex.
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MIX10 Microsoft PreEmptive to Launch Silverlight Analytics Tools
Information Week
MIX10: Microsoft, PreEmptive to Launch Silverlight Analytics ToolsMicrosoft will unveil Silverlight Analytics Framework at the Web designers & developers conference kicking off March 15 in Las Vegas, while Preemptive will launch Runtime Intelligence Analytics Provider for Silverlight.
